Kermit was green and wistfully lamented (and later celebrated) that he reflected the color of nature. Kermit, at first, felt that it wasn’t easy being green. Later, he realized it was the right choice. And you don’t have to be a frog to realize the same thing: Being green is right for businesses, too.
What started me thinking about green business recently was an article I read in which Jeff Bezos of Amazon.com talked about (among other things) the greening of his company. It’s a good read and interesting to see the financial difference greening is going to have on Amazon’s expenses.
Granted, running an eco-friendly business isn’t easy. You have to make tough decisions… and sometimes those decisions are going to cost more cash in the short term. But frequently, green decisions that cost slightly more up-front end up being more cost-effective in the long term. And do I even need to mention that running a green business is the right thing to do to have a positive impact on future generations?
I’ve compiled some links to help you run a green business:
I’m not a web developer or programmer. I’m the social media guru for IAC-EZ. I use Twitter, Facebook, YouTube and Flickr, but my knowledge of how and why these sites work internally is limited.
I’m also a part of a company that integrates with others, like Freshbooks, but again my knowledge of exactly how the integration process works on the backend is limited.
But at IAC-EZ we insist that everyone on our team should know at least a little bit about everything, which is why I was fortunate enough to be sent to the first annual Glue Conference held in Denver, Colorado this past week.
Devoted to solving the web-application problem set, Glue attendees included architects, developers, administrators and integrators who are trying to ’solve the internet’.
Glue was a wonderful experience for me. I met some really great people, including software evangelist Ben Kepes of Cloud Ave- who I ‘knew’ prior to the conference in the online world only. Non-developer/programmer Ben and I offered each other moral support when some of the really technical things went a little over our heads, (we’re still trying to figure out exactly what SAML is) but all in all I learned a ton!
I also got to spend some time with Sunir Shah of Freshbooks, whom I had met previously at SXSW earlier this year, and I made some great new friends including Fernando Padilla, lead architect at Citizen Sports Network, Jeremy Powers, software development engineer at Amazon (no, he does not work in the Cloud), Scott Galvin, founder of X13, and Krishnan Subramanian of Cloud Ave, just to name a few.
Glue gave attendees a really good look at where we’ve been and where we are going, in terms of IT.
Mitch Kapor, founder of Lotus Development Group, took us all the way back to vertical integration in the mainframe era, and to the 64 kb PC- which was a really disruptive piece of technology because no one expected it, and it was widely dismissed as irrelevant to computing in the 1970s. Mitch of course has seen every technological disruption since then- from the PC to the Cloud. But one point that he made was that the web was not inevitable- it could have gotten so screwed up that everyone just gave up on it. (Lucky for us it didn’t!)
Open identity and the idea of increased sharing was one of the topics frequently discussed at Glue. Josh Elman from Facebook talked about Facebook Connect and their goal to help people share more and be more open. Drummond Reed also did a presentation on information cards, which are like open id, but they are a little deeper in terms of security, and hold credit card and other information.
IaaS, SaaS and PaaS was also a heavily discussed topic at Glue, especially among the panels. Lew Moorman of Rackspace did a great presentation in which he talked about the Cloud as a movement and a technology. He also stressed that the Cloud should be for everyone, but not everything. It gives IT new tools to use, but there are some old tools that will always remain.
To wrap up Glue, Bob Frankston, co-creator of VisiCalc, gave us a glimpse into what he feels is the future of IT. According to him there will be no twisty passages. There will not be pirates creating billable events. It will not be pristine, and there will be great opportunity to discover possibilities. Then, he said, we can begin to talk.
Eric Norlin and his wife Kim, along with their staff of volunteers did a tremendous job of hosting the event. The Hyatt Regency provided a great location in beautiful downtown Denver, and the sponsors kept us well fed, with pastries and coffee each morning, lunch both days and a reception with free drinks and snacks the first night.
Like I said, Glue was a great experience for me, and I would highly recommend it to anyone thinking of attending next year!
Imagine spending more of your valuable time and resources on growing your business instead of administrative work; imagine focusing your energy on your customers instead of on your bookkeeping; imagine making better business decisions based on more accurate information rather than on estimates and guesswork. IAC-EZ helps you to run your business more efficiently and profitably with our easy-to-use bookkeeping interface that does all the hard work for you! Save time, money and effort while you grow your business. Meet the team, take the tour, and sign up for your free trial.
Devoted to solving the web-application problem set, Glue attendees included architects, developers, administrators and integrators who are trying to ’solve the internet’.
Glue gave attendees a really good look at where we’ve been and where we are going, in terms of IT.
IaaS, SaaS and PaaS was also a heavily discussed topic at Glue, especially among the panels. Lew Moorman of 
